During the pandemic, companies turned to SaaS as their software solution of choice—and as the market grows, more and more SaaS products will be needed. If you’re thinking about starting up a SaaS company, it can be difficult to come up with a successful idea.
What is SaaS?
SaaS—or software as a service—is a term that describes business applications delivered on a subscription basis, making them affordable and flexible enough to suit all budgets. A SaaS software vendor hosts and maintains the servers, databases, and code that make up the application. SaaS is a cloud computing software delivery model that enables data structure to be accessed from anywhere.Types of SaaS Companies
- Micro-SaaS startups: Micro SaaS businesses have small teams consisting of just one to three members. Micro SaaS ideas usually cover a very narrow niche and perform a specific task.
- SaaS CRM startups: These SaaS companies appeal to customers that have low-risk policies. They are subscription-based platforms that can offer quick deployment, always on availability.
- SaaS startups: These SaaS firms generally offer automation of various processes, such as the creation of documentation.
Top 5 SaaS product ideas
To help you get ahead of the game when looking for good SaaS startup ideas, we’ve done some of the legwork for you. We’ve gathered together some product-types with real potential.1. E-invoicing
E-invoicing is, according to Zion Market Research, a software solution that looks set to dominate the accounts payable market. Invoice automation improves accuracy, requires fewer resources, and boosts supplier relationships. This startup idea aims to improve management of invoices by accelerating invoice approval, and helping to cut down on fraud.2. Virtual assistants
Virtual assistant software interprets human language and aids engagement with customers. This type of software can often handle many diverse tasks, from team scheduling and planning to measuring staff engagement. It’s a growing field that’s waiting for new SaaS entrants to help develop conversational commerce.3. Telehealthcare
Telehealthcare software brings added convenience and accessibility to both patients and doctors. Telemedicine enables healthcare professionals to consult with patients online. It’s already a large market—and one that’s predicted to get even larger, making it an ideal space for startups to move into.See also: ios app signing
4. Video editing and rendering
Video conferencing has undergone a massive boom over recent years, with real-time video rendering found to be invaluable for boosting a company’s online presence. It’s a software sector that’s traditionally been led by larger companies like Adobe, though their pricing models are not flexible enough for small companies.5. Marketing automation
A marketing software management platform can help to automate email, SMS, and social media management. Marketing automation platforms offer solutions to help with marketing strategy and streamlining workflows, as well as metrics to measure the results of marketing campaigns.Conclusion
Before you embark on your SaaS venture, it’s essential to identify a gap in the market for your software product to see where your solution could help to solve an important problem for potential customers.There’s a huge and growing SaaS market due to the many advantages it provides to users. This demand, together with the relative ease of getting an SaaS venture up and running and potential to grow rapidly with minimal investment.
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