Best 5 Features for Sales Coaching Software

Sales training software is used when onboarding new sales and offering continuous training to other reps to help them ramp and reach quota consistently. This software aids the training process in that they incorporate different features that allow you to create coaching activities, assign to team members, evaluate the response, and provide feedback.


Investing in sales coaching software is rewarding because of the features and functionality that help you achieve your goals and more. Sales training software is gaining popularity because it offers a formal approach to training.

1. Practice Skills

Most importantly, it helps to sharpen areas of weaknesses before they can confidently share with their peers. Investing in sales coaching software with practice capabilities offers a comfortable and safe environment for reps to create an easy process that they can repeat.

Coaching alone is not enough. While the practice may seem so simple, it helps both managers and teams to identify areas of improvement, work on specific skills, and hone their performance. It must be accompanied by practice. During coaching, teams get better with constant practice. This helps to sharpen certain areas like delivery, messaging accuracy, communication skills, and more.

2. AI Scoring

This feature helps to save time while also providing a benchmark that will help in prioritizing feedback while distinguishing the reps that need the most help. Machine scoring and AI can automatically score, transcribe, and analyze key areas of conversation highlighting the emotions exhibited, topics covered, and speaking rate among others. When you talk about sales coaching software, AI-powered machine scoring is valuable in providing deeper insight.

3. Screen Recording

To make the most of this function you can begin by letting the sales reps practice with the video recording feature before evaluating their presentation skills on the screen recording.

Screen recording helps to go back and see if there are topics that they may have left uncovered while evaluating the presentation. Sometimes sales reps can feel like they did a superb job with a presentation when they left out important information.

4. Video Coaching

Video coaching presents an opportunity for you to see and hear your teams no matter their location. The good thing about this feature is that it is flexible allowing you to pause or restart whenever necessary.

As a trainer, you’ll need to offer feedback via video. This feature allows you to coach your team virtually through video assessments. This means that you can get a chance to ‘see’ them executing some tasks like an elevator pitch for assessment.

5. Text-Based Coaching

During coaching, your teams can practice creating responses to prospects and have managers evaluate them for key pointers like proper tone, consistency, and even accurate messaging.

Text-based coaching helps to prepare your reps for touchpoints outside meetings like responses, follow-ups, and written emails. This feature is important because it helps you to assess your sales reps’ writing skills for their communication with customers and prospects.
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